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The App Addendum allows for embedding fonts within Applications.
Average Monthly Active Users (AMAU) is the average number of active users on your application per month over the past 12 months.
What does AMAU stand for?
AMAU stands for “Average Monthly Active Users”. This refers to the users of your app and is a metric we will expect you to collect and report to us. We will take the monthly average over a 12 year period.
How do I request an app addendum?
If you’re planning on buying a desktop license, you will have the option to request the addenda as part of the process. We will then contact you to arrange the addendum. If you already have a desktop license or don’t need one, then please use our contact form.
I’m only using the fonts for headlines and will not have any user generated text. Do I still need an addendum?
The only question we ask is, “are the fonts embedded in the application?” Pricing is determined based on the number of active monthly users of your application(s) with no consideration to the way the fonts are deployed in the app(s).
Do you count Roman (upright) and Italic as separate styles?
Yes, they are licensed and priced as separate styles.
We're making versions for both iOS and Android. Do we need to get two addenda?
You only need one! We license by brand and permit the font to be embedded in an unlimited number of apps associated with the brand partly to be platform neutral. Also, this way existing app embedding licensees don’t have to tell us every time you add an app – just make sure to provide the average active monthly users for all apps in which the fonts are embedded at the end of the license year when you report actuals.
If I get an addendum for up to 5 Million AMAU and I have a month that goes up to 8 active users will you cut me off?
No. For starters, we know that many of our customers’ apps have seasonal fluctuations – which is why we look at a 12 month average rather than an individual month’s traffic. But also, we trust you. At the end of each 12 month period we will ask you to report past use. If actuals exceed the maximum licensed amount we will charge you the difference for the next tier up, with no penalty.
What if my application(s) are new (or about to change substantially) and I don’t have any stats yet?
We know what it’s like start a new project and want to support all our start-up customers. In this case we will trust you to make your best guess at the active monthly users for the upcoming 12 months. We will issue only a one year license (licensees with a history can get longer licenses) and we will work with you at renewal time to agree to a fair price for the previous year if it turns out that your estimate was low.
I need the fonts now but don’t plan to start public use in my app for a little while, can I add it later?
Yes. As with all our licenses, you can always add rights, CPUs or whatever, later. When you’re ready you can contact us with your shop order number and tell us what you’d like to add.
Can I get a perpetual license?
At this time the maximum number of years we will license at a time is 5. Licensees whose websites have a history of use can license more than one year at a discount of 5% per additional year up to 20%. For example, if you license three years your entire license (including the first year) will be discounted by 10%.
Pricing below only reflects subfamilies, for more complicated licensing quotes use the a typeface's Buy Section. the below table displays prices for one year.
THIS ADDENDUM to the numbered end-user license agreement (“EULA”) referenced above (the “License”) becomes effective on the date stated above (the “Addendum Effective Date”), on condition that an authorized representative of the Licensee has completed the online check-out, including clicking agreement to the Addendum terms.